Good Fellas Technology

For property, real estate, and appraisal businesses

Build an online presence that matches the scale of your operation.

A portfolio business does not fit a template. Properties need their own architecture, your authority content needs to be findable by people and by AI engines, and your position in the market should look like what you have actually built.

See the three plans See the Nu Rock and Belk work

Where the money actually leaks

Eight places a property or real estate operation quietly loses income. Hover any one to see what we put in its place.

Two examples from real work

Both of these are work delivered, described plainly and without embellishment.

Nu Rock Properties

Custom-built property sites, one at a time

Andrew designed all of Nu Rock's property websites with custom API calls and modular code blocks, so each site was specific and powerful for what that property needed. That is the same custom development capability behind Tier 3.

Belk Appraisals

Content that an AI engine cited

Jeff's content was cited on ChatGPT. That is one real example of authority content being picked up by an AI engine. It is not a guarantee that your content will be cited, and no one can honestly promise that.

Results vary by business, market, offer, budget, implementation, and sales process. These are examples of work delivered for specific clients, not a projection or a promise of your outcome.

Three ways to work together

Every plan is month to month service work. The reservation fee below secures your start position; it is separate from your monthly fee.

Local Lead System

The front door that brings in enquiries.

$1,000 / month

Done-for-you Google Business Profile optimization covering calls, reviews, keywords, and posts
One high-converting landing page for your primary service
Instant lead notifications so calls and forms reach your designated contact quickly
Monthly performance report covering calls, form fills, and lead value indicators

A focused system for operations that need a defined improvement at the front of their enquiry path.

Reserve your place — $500

Your $500 reservation fee secures your start position and covers the preparation required before your first month begins. This fee is non-refundable and is not credited toward your monthly service fee. After payment is received, you will receive the onboarding steps and information request needed to prepare your account for launch.

Best value

Connected Growth System

The system that turns enquiries into signed business.

$3,000 / month

Everything in Tier 1
30-point diagnosis of where leads leak
Full website conversion overhaul
AI chatbot with after-hours coverage
Follow-up automation
Intelligent lead routing
Direct access to Andrew and strategy calls, without a junior account manager

Tier 1 gets the enquiries. Tier 2 addresses the path from enquiry to signed business.

Reserve your place — $1,000

Your $1,000 reservation fee secures your start position and covers the preparation required before your first month begins. This fee is non-refundable and is not credited toward your monthly service fee. After payment is received, you will receive the onboarding steps and information request needed to prepare your account for launch.

Full Growth Engine

Enterprise-scale, white-glove.

$10,000 / month

Everything in Tier 2
Custom website development with modular code blocks and custom API integrations
AI workflow automation and system-level connections
Ongoing multi-channel demand capture across SEO, content, and advertising where appropriate
Full attribution reporting
White-glove support and priority direct access to Andrew

The tier behind the Nu Rock build: custom development, deeper integration, priority support.

Reserve your place — $3,000 Not sure Tier 3 is right? Talk to Andrew first →

Your $3,000 reservation fee secures your start position and covers the preparation required before your first month begins. This fee is non-refundable and is not credited toward your monthly service fee. After payment is received, you will receive the onboarding steps and information request needed to prepare your account for launch.

Monthly service billing is handled separately according to the agreed service arrangement. The reservation fee is not applied as a credit against it, and no start date is confirmed until capacity and onboarding requirements are reviewed with you.

Andrew works with a small number of businesses at once.

That is not a sales tactic, it is arithmetic — the 30-point diagnosis, the strategy calls, and the custom build all come from one person's calendar.

When those are full, new businesses go on a waitlist rather than get a worse version of the service. Portfolio work in particular takes planning, so if you are considering this, the honest thing is to talk sooner rather than later.

Reserve your place — $1,000 Talk to Andrew first

Straight answers

The questions worth asking before you send anyone money.

Why is the reservation fee non-refundable?

Because the work it pays for happens before your first month starts. Reserving a start position takes that slot off the board, and preparation begins immediately: reviewing your setup, building the onboarding request, and scheduling the build. That time is spent whether or not you continue, so it is not held as a deposit.

Does the reservation fee come off my first month?

No. It is a separate payment for the preparation, not a down payment on the service. Your monthly fee is billed on its own once your start is confirmed. We would rather say that plainly here than have you discover it on an invoice.

When does my monthly billing actually start?

After onboarding. You send back the access and information we ask for, we confirm capacity, and your start is agreed with you. We do not promise a fixed start date on this page, because that depends on how quickly your information comes back and what is already in the queue.

Can I start on one tier and move up later?

Yes. Many operations start at Tier 1 or Tier 2 and move up once the portfolio work or custom development becomes the priority. Moving up is a conversation, not a penalty. It does mean a new reservation for the new tier's preparation work.

Will my content get cited by AI engines?

Nobody can promise that, and we will not. Jeff's content at Belk Appraisals was cited on ChatGPT, which is one real example of it happening. What we can do is build authority content and site architecture that give engines something worth citing. The citation itself is never guaranteed by anyone honest.

Do you handle multiple properties or locations?

That is the Tier 3 conversation. Nu Rock's property sites were built individually with custom API calls and modular code blocks rather than forced into one template. If that is the scale you are working at, talk to Andrew before reserving.

Can you connect to the property system we already use?

Often, yes, and that is Tier 3 work. Custom API integrations are how Nu Rock's property data ended up on purpose-built pages instead of being retyped. Whether it is possible for your particular platform is something Andrew checks before you commit, not after.

Am I locked into a contract?

The plans are month to month service arrangements. The specific terms of your monthly agreement are confirmed with you during onboarding, before any monthly billing begins.

What happens if you are at capacity?

The plan shows as full and you join the waitlist instead of paying. Nothing is charged to join. Andrew contacts you directly when a start position opens, and he will give you a realistic sense of when rather than a vague answer.

What if we are not a good fit?

Then we say so. If your situation calls for a smaller tier than the one you picked, or for something we do not do at all, Andrew will tell you during onboarding rather than take the monthly fee.

Not deciding today? Take it with you.

We will email you the three plans side by side, with the reservation terms spelled out, so you can think it over, run it past a partner or an owner, and come back when the timing is right.

No calls, no pressure, and nothing changes on your end until you decide to reserve.